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Month 1: Foundations of UX Research
Week 1:
- Introduction to UX Research
- Importance and role of UX Research in product development
- Overview of user-centered design principles
Week 2:
- Understanding user behavior
- Types of user research methods
- Ethnographic research and contextual inquiry
Week 3:
- Surveys and questionnaires
- Interviews: conducting and analyzing
- Usability testing fundamentals
Week 4:
- Card sorting and tree testing
- Heuristic evaluation
- Diary studies and longitudinal research
Month 2: Advanced UX Research Techniques
Week 5:
- A/B testing and multivariate testing
- Eye tracking and clickstream analysis
- Accessibility research
Week 6:
- Qualitative vs. quantitative research
- Data analysis techniques
- Creating personas and user journey maps
Week 7:
- Advanced interview techniques (e.g., cognitive interviewing)
- Advanced usability testing methods (e.g., remote testing, moderated vs. unmoderated)
- Advanced survey design and analysis
Week 8:
- Contextual inquiry and field studies
- Diary studies and experience sampling methods
- Advanced data visualization techniques
Month 3: Applying UX Research in Practice
Week 9:
- Integrating UX research into the product development lifecycle
- Communicating research findings effectively
- Stakeholder management and collaboration
Week 10:
- Agile and Lean methodologies in UX research
- UX research tools and software
- Building a UX research portfolio
Week 11:
- Case studies and real-world projects
- Capstone project: conducting end-to-end UX research on a chosen product or service
- Presentation skills for sharing research insights
Week 12:
- Review, feedback, and final project presentations
- Career development and job search strategies for UX Researchers
- Networking and professional development opportunities
This curriculum provides a comprehensive overview of the foundational principles, advanced techniques, and practical applications of UX research over a span of three months. Depending on the pace and depth of the course, additional topics or hands-on projects can be included to further enhance the learning experience.